Jeroen Koopmans, Managing Director and partner of Bell, explains why now is the right time to continue the activities under a new independent name. “We have always been an independent company with our own vision and direction,” Jeroen Koopmans begins his story. “As of 2017, Bell’s partners already own all shares of LCP Netherlands and we use the LCP name under licence. It is now time to express this independence with our own name.”
New name, same service
“LCP Netherlands had a multi-year licence agreement to use the LCP name. When that agreement expired, we weighed up what was the best way forward for us.” With the new pension system on the way, where communication will become even more important, Koopmans says this was the right time. “Of course we realise that LCP has become a well-known name in the actuarial pension consultancy over the past 14 years, but ultimately it’s about the people in the business, not the name. We have a new website and a new corporate identity, otherwise our clients will notice little. Our services will not change. We are good at what we do, as is evident from the feedback from our clients.”
Bell lives up to its name
Why the name was changed to Bell is obvious. “From our clients we frequently hear that we are able, like no other, to translate difficult pension matters into comprehensible solutions,” Koopmans continues. “We also often receive compliments on our communication with employees of companies. We have noticed that our clear way of communicating has added value for pension funds, companies and works councils. That is why we named the organisation after one of the founders of communication.”
International network
Bell, along with LCP, remains part of the Multinational Group of Actuaries and Consultants (MGAC), an international network of actuarial consulting organisations with more than 6,000 employees in 25 countries. “Through this network, we can continue to advise companies worldwide about their pension plans,” Koopmans concludes. “We will continue to advise our international clients and of course our Dutch clients as they have come to expect from us; clearly, intelligently and with added value.”
